Our Founder and Managing Partner of Profitus Group, Tim Pickett, built his 15-year career at the intersection of strategy, negotiation, and long-term value creation—within industries where the stakes are high, and mistakes are expensive. With a background rooted in disciplined deal-making, compliance-driven environments, and fiduciary responsibility, he brings a professional, no-nonsense approach to athlete representation. His philosophy is simple: talent creates opportunity, but structure, protection, and foresight determine whether that opportunity lasts. He approaches every athlete relationship the way a trusted advisor would—focused on risk management, leverage, and outcomes that compound over time.

Profitus Group was founded with a clear purpose and a long view: to protect athletes beyond the scoreboard. The firm was created to address the gap between short-term NIL opportunities and the realities of life after sports—when contracts expire, attention fades, and decisions made early either pay dividends or create regret. The Profitus Group exists to ensure athletes are not just compensated today, but positioned for lasting financial security, professional relevance, and independence long after their playing days are over. Athletic careers may be temporary, but the responsibility to safeguard an athlete’s future is permanent.